ENABLING PEOPLE’S
SUCCESS IN SALES

High-End B2B Sales Training with Impact
 

ALL ONLINE I 30+ LESSONS I COMPREHENSIVE

B2B SALES TRAINING – STARTER PROGRAM
FOR SALES EMPLOYEES

Skyrocket your sales performance through effective,
results-driven communication

Welcome to impact4sales. An online-training program with a full size VIDEO LIBRARY to improve your B2B sales performance. You learn about all elements of sales effectiveness, understand how to put the pieces together and use them with a clear structure for your advanced sales approach. Available at your own pace and in your own space.

The STARTER PROGRAM builds on the free program (lessons 1 to 7) and continues with lesson 8 and 9 to complete the toolbox. Then it covers every step of the 7-Step-Sales-Process with lessons 10 to 16. These additional 9 lessons give you the full power for your sales effectiveness and turns you into a more sovereign sales person.

The STARTER PROGRAM focuses on communication skills on every single step of the SALES PROCESS. You will learn about the entire process — so you can communicate and tie value from early on. With the deal-winning tactics in each step we have developed, you will never have to worry about missing lucrative deals due to your interaction.

By now you have completed the lessons 1 – 7 of the FREE PROGRAM. If not, or wish to repeat, click here to start with lesson 1. In any case, it is crucial to have the lessons 1 – 7 completed in order to maximize your learnings from the lessons 8 – 16. When ready, continue with the STARTER PROGRAM. It contains the following lessons:

Module 2 - Communication Skills - Tools

Lesson 8:   Questioning Techniques
Lesson 9:   Active Listening

Module 3 – The 7-Step-Sales-Process

Lesson 10: Contact
Lesson 11: Atmosphere
Lesson 12: Requirements
Lesson 13: Positioning
Lesson 14: Objections
Lesson 15: Agreement
Lesson 16: Closing

Here is a brief content description of the 9 lessons of the STARTER PACKAGE from our video library:

Lesson 8: Listening Techniques
 
Questioning Techniques is the art of asking questions with smart structure. We use the previously learnt question types and apply them is a specific sequence similar to a funnel. You start with wide open questions, narrow them down and then change your tactics at the right moment to motivate your customer to reveal important information to you.
(9:05 Min.)

Lesson 9: Active Listening
 
This lesson builds the last of the four tools in our toolbox, and is likely one of the most important skills of a salesperson for constructive meetings. You learn how to gain distance from your personal listening habits and adjust to your conversation partner in a more solution-oriented manner. Active listening redirects your focus from what is going on inside of your head to the needs of your prospective client. This technique of looking through the eyes of the client will elevate you to a more sovereign sales person.
(8:27 Min.)

Lesson 10: Contact
 
The first few seconds of an encounter are crucial for building a positive relationship and the further sales process. This does not only apply to a first contact situation; a positive start is also beneficial when meeting people you already know. In this lesson, we focus on business and you learn how to start with positive signals and what to do to stay on a positive track. This will smoothen your whole sales meeting from the beginning and safe you a lot of time to reach closure more efficiently.
(6:39 Min.)

Lesson 11: Atmosphere
 
The lesson follows seamlessly to the previous lesson and is about the verbal opening of the meeting after the greeting by starting the small talk. We talking small talk, not business talk and this is not a small task, yet the conduct of the conversation is crucial about the prospect approving or disapproving you. In the lesson you learn about how to conduct small talk, what topics are appropriate and how long to cover small talk before you switch to the actual business topics.
(0:00 Min.)

Lesson 12: Requirements
 
The requirements lesson covers needs analysis and is the part of the sales process where you learn how to structure your communication and look for objective and subjective requirements. Needs analysis is a central and critical part of making the sale. If you work with a qualified candidate and apply proper communication, you will be able to secure the deal.
(11:44 Min.)

Lesson 13: Positioning
 
There are two types of positioning possible. This lesson covers positioning after needs analysis. You learn about how to make a convincing impression, what the customer perceives as convincing and how you conduct a proper positioning. The lesson illustrates a real life example with a guideline for structure.
(9:20 Min.)

Lesson 14: Objections
 
Handling objections in sales is a complex process. There is a fine line between being too passive and too adversarial when a potential customer shows apprehension during your sales pitch. In this lesson, you will learn how to take your objection-handling skills to the next level by distinction between rational and emotional communication levels. You understand how to advance easier to the agreement and eventually close the deal.
(9:07 Min.)

Lesson 15: Agreement
 
After your successful responses to all objection you learnt in the previous lesson, you are ready to come to closing. Yet you don’t have the desired certainty, and don’t know if you will receive the prospect’s YES. Such uncertainty can make you meandering around the decisive question and delay a clear answer. You learn how to listen to positive signals and amplify them and how to structure a summary statement with benefits that brings your prospect on a YES track. This is great preparation for the next lesson, closing.
(0:00 Min.)

Lesson 16: Closing
 
Now is the time to ask the ultimate question. You learn a specific tactic you want to apply in order to receive a YES from your prospect. This tactical change is crucial sine it is a clear difference your previous mode of conducting the conversation. With some examples how this is done, and also how to respond when you receive a YES and what to do after the YES.
(0:00 Min.)
To continue your learning with the STARTER PROGRAM,
choose your payment plan (annually or monthly) and
click the green GET STARTED button below.

Flexible learning options to meet you where you are and take you where you want to go

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Annually
Monthly

20% discount

Free

$ 0
per month
permanently valid

for testing


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning Statement
  • Question Types

 

FREE TO USE

STARTER

$ 48 $ 28
per month
early launch special price

for learners


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning Statement
  • Question Types
  • Questioning Techniques
  • Active Listening

 

Module 3

The 7-Step-Sales-Process, Basics

  • Contact
  • Atmosphere
  • Requirements
  • Positioning
  • Objections
  • Agreement
  • Closing

 

GET STARTED

Plus

$ 88 $ 44
per month
pre-launch special price

for professionals


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning Statement
  • Question Types
  • Questioning Techniques
  • Active Listening

 

Module 3

The 7-Step-Sales-Process, Basics

  • Contact
  • Atmosphere
  • Requirements
  • Positioning
  • Objections
  • Agreement
  • Closing

 

Module 4

The 7-Step-Sales-Process, Advanced

  • Definition of Sales
  • Requirements for Success
  • Professional Preparation
  • First Contact & Opening
  • Positioning
  • Advantages and Benefits
  • Dealing with Objections (short)
  • Communication of Price
  • Closing Techniques, Basics

  • 2 Individual Questions per Month (eMail) 

 

RESERVE

Premium

$ 248
per month
available as of 10/2023

for game changers


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning Statement
  • Question Types
  • Questioning Techniques
  • Active Listening

 

Module 3

The 7-Step-Sales-Process, Basics

  • Contact
  • Atmosphere
  • Requirements
  • Positioning
  • Objections
  • Agreement
  • Closing

 

Module 4

The 7-Step-Sales-Process, Advanced

  • Definition of Sales
  • Requirements for Success
  • Professional Preparation
  • First Contact & Opening
  • Positioning
  • Advantages and Benefits
  • Dealing with Objections (short)
  • Communication of Price
  • Closing Techniques, Basics

  • 6 Individual Questions per Month (eMail) 

 

Module 5

Dealing with Objections, Extended

  • Basics about Dealing with Objections
  • Behavioral Model for Objections
  • Solutions for Typical Objections

 

Module 6

Price Negotiation

  • Preparation for Price Negotiations
  • Guideline for Price Communication
  • Dealing with Price Pressure
  • Arguments
  • Formulation Examples
  • Renegotiation
  • Golden Nugget Solutions

 

Module 7

Closing Techniques, Details

  • Guidelines for Closing
  • Tactical Questions for Closing
  • Objections During Closing

  •  2 Life Training Sessions per Month @ 30 Minutes each (Zoom)

 

RESERVE
Impact 4 Sales
Solutions
Learn
Support
Social Media
Company

Free

$ 0
per month permanently valid

for testing


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning
  • Question Types

 

FREE TO USE

STARTER

$ 60 $ 36
per monthearly launch special price

for learners


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning
  • Question Types
  • Questioning Techniques
  • Active Listening

 

Module 3

The 7-Step-Sales-Process, Basics

  • Contact
  • Atmosphere
  • Requirements
  • Positioning
  • Objections
  • Agreement
  • Closing
GET STARTED

Plus

$ 110 $ 55
per month
pre-launch special price

for professionals


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning
  • Question Types
  • Questioning Techniques
  • Active Listening

 

Module 3

The 7-Step-Sales-Process, Basics

  • Contact
  • Atmosphere
  • Requirements
  • Positioning
  • Objections
  • Agreement
  • Closing

 

Module 4

The 7-Step-Sales-Process, Advanced

  • Definition of Sales
  • Requirements for Success
  • Professional Preparation
  • First Contact & Opening
  • Positioning
  • Advantages and Benefits
  • Dealing with Objections (short)
  • Communication of Price
  • Closing Techniques, Basics

 

 

RESERVE

Premium

$ 310
per month
available as of 10/2023

for game changers


 

Module 1

Communication Skills - Basics

  • Success Factors
  • Basic Principles
  • Body Language plus Voice
  • Communication Model
  • Responding to Change

 

Module 2

Communication Skills - Tools

  • Positioning
  • Question Types
  • Questioning Techniques
  • Active Listening

 

Module 3

The 7-Step-Sales-Process, Basics

  • Contact
  • Atmosphere
  • Requirements
  • Positioning
  • Objections
  • Agreement
  • Closing

 

Module 4

The 7-Step-Sales-Process, Advanced

  • Definition of Sales
  • Requirements for Success
  • Professional Preparation
  • First Contact & Opening
  • Positioning
  • Advantages and Benefits
  • Dealing with Objections (short)
  • Communication of Price
  • Closing Techniques, Basics

 

Module 5

Dealing with Objections, Extended

  • Basics about Dealing with Objections
  • Behavioral Model for Objections
  • Solutions for Typical Objections

  •  6 Individual Questions per Month (eMail) 

 

Module 6

Price Negotiation

  • Preparation for Price Negotiations
  • Guideline for Price Communication
  • Dealing with Price Pressure
  • Arguments
  • Formulation Examples
  • Renegotiation
  • Golden Nugget Solutions

 

Module 7

Closing Techniques, Details

  • Guidelines for Closing
  • Tactical Questions for Closing
  • Objections During Closing

  •  2 Life Training Sessions per Month @ 30 Minutes each (Zoom) 
RESERVE