B2B SALES TRAINING
THAT DELIVERS
IMMEDIATE RESULTS



Got sales targets?
It’s time to take command
Is your sales revenue and profit inconsistent, and you believe you could be achieving more success and revenue growth?
You put in a lot of effort, hoping to seal the deal, but the prospect ends up choosing a competitor.
You've had nothing but rejections all month long, and you still haven't closed a single sale.
Because of this, you may start to question yourself and wonder, Am I doing something wrong? Why aren't my sales techniques working? If you've ever felt this way, you're not alone.
Let’s face it — B2B selling is hard.
How do you close deals in the B2B world, where customers often have more business experience than the salesperson themselves?
How do you make a fresh impression and stand out in a world where everything looks the same? How do you make that 'different' connection?
How can you succeed in sales with effective communication when most businesses don't believe in salespeople?
Impact4Sales training is where we address these questions and more.
What separates you as the best salesperson from the rest? Your customer conversations. Impact4Sales training lets you shine…
...with our customer-centric approach, you'll learn how to run the marathon in your customer's shoes, in conjunction with our 7-step sales process, which provides you with the skills and confidence to achieve results and overcome stigmas.
Rather than relying on chance, you'll have the knowledge and skills to produce the same outcome consistently—and revenue, of course.
This course works for B2B sales in any industry,
product or service – since it is not designed to focus on product, or service, or making the sale.
It focuses on the PERSON making the purchase.

So what does it look like? Glad you asked.
Here’s a breakdown
Module 1
Communication Skills-Basics
- Success Factors
- Basic Principles
- Body Language plus Voice
- Communication Model
- Responding to Change
Module 2
Communication Skills-Tool
- Positioning Statement
- Question Types
- Questioning Techniques
- Active Listening
Module 3
The 7-Step-Sales-Process, Basics
- Contact
- Atmosphere
- Requirements
- Positioning
- Objections
- Agreement
- Closure
Module 4
The 7-Step-Sales-Process, Advanced
- Definition of Sales
- Requirements for Success
- Professional Preparation
- First Contact and Discussion Opening
- Positioning
- Advantages and Benefits
- Dealing with Objections (short)
- Communication of price
- Closing techniques, basics
Module 5
Dealing with Objections, extended
- Basics about dealing with objections
- Behavioral model for objections
- Solutions for typical objections
Module 6
Price negotiation
- Preparation for price negotiations
- Guideline for price communication
- Dealing with price pressure
- Arguments
- Formulation examples
- Renegotiation
- Golden nugget solutions
Module 7
Closing techniques, details
- Guidelines for closing
- Tactical questions for closing
- Objections during closing
Special 1
Various downloads in PDF Format
Special 2
Individual questions (eMail)
Special 3
Personal Training Sessions (Zoom)
Say goodbye guessing, and hello reality
Start Better
Go beyond typical openings. See the entire process — so you can communicate and tie value from early on. Roll it up for a 360° view of better interactions.
Act Better
When you align with your customers, more deals will close. Increase your confidence with exact steps to follow before deals go south.
Close Better
It takes a village to win a B2B deal. With the deal-winning strategies we've developed, you'll never have to worry about missing out on lucrative deals due to your interaction.

Our 7-step, highly effective sales process, which is based on behavioral science and expressed in your communication, addresses every aspect of the sales process to ensure your business's growth even during challenging times.
You could be just a click away from the revenue you seek.
GET FREE ACCESS NOW!We asked our trainees about the outcomes of their training
Here's what the numbers said:
93%
I’m more confident
79%
I feel better when positioning our company
88%
I’ve now better relations with our partners
93%
I’m more effective
To put it simply, we're blushing

Hugh Cunningham
At my company, I became manager and suddenly had to fulfil a sales role – that was quite a struggle - until I found impact4sales, which propelled me to excellent results. Now each of my new staff members has to go through the same training.
Cloud Services and Data Management

D. Starch
The online-training feels like a tailor made training just for me. It has helped me professionally and closed a gap in my skill set. I recommend it very highly to anyone with sales responsibility.
Sales Manager, MedTech Systems&Equipment

Joanna Zeidler
Structured, efficient, effective. Some sections I review multiple times in preparation for my sales meetings. I feel more sovereign in my sales meetings and am eager for new challenges.
ERP Team-Leader, Switzerland
Choose from four different programs
Don't keep passing up winnable deals
You are closing only a fraction of what’s truly achievable for your company.
A more effective salesperson has determined their next steps. Say goodbye to weak closes and stalled sales processes in order to secure the next meeting—every time.
That’s right. When you start the call,
the only game in town is effective communication.
Lucky for you, our intuitive 7-step sales process means you get to have everything that successful B2B salespeople do and more.
It's Time to Invest in Your Success

Realize your full potential and escalate revenue growth
It's your turn now.
You'll find everything you need right here,
from the knowledge you seek to the sales process
and strategy you've been looking for.
Ready to get started?
Sign up with Impact4Sales in just 5 minutes
to access your training options.